I think it's really important as women and business owners that we understand how our culture has conditioned us to have certain beliefs, expectations, habits, and behaviors that interfere with our ability to achieve our goals and be successful. Most of us don't even realize all the things that we are doing that are killing our profits. So I'm willing to offend, to annoy, and even risk being a trigger because I think for those of you that are ready to hear the unvarnished truth and do something about it, you are going to be able to maximize your profits in your business without even having to hire me. You are welcome.
We will cover a handful of obvious (and not so obvious) ways we leave money on the table, limit our income, impose our own internal glass ceiling, and take a pay cut in our business. We are going to dig into money mindset, imposter complex, avoiding the ask, pricing, discounts, bartering, raising your fees, and avoiding dealing with employees and contractors that are messing up your bottom line. We also confront some of the more insidious (aka sneaky unconscious beliefs so many of us have, such as beliefs about money and greed, getting paid for our talents, and whether or not it’s selfish to make money for something you enjoy doing,
Like all of my solo episodes, this one is a cross between a kick in the ass and a warm hug. Hey, you don’t need me to flatter you, blow smoke up your skirt or polish your pinkies. My specialty is being the Speaker of Uncomfortable Truths because I want you to succeed. If you are serious about making a living while making a difference, you need to pay attention to the unconscious habits that get in your way, and most of all, what you can do instead. I am here to give you the straight talk, with a dash of sass!
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So, that’s all for now, Driven Woman! See you next week, when my guest Heather Zeitzwolfe, CPA, and I continue the conversation with an episode I am very excited to share, called Balancing Passion & Profit.