Pivot Your Way to a Stand-Out Business
Brittany Herzberg grew up in a family with a history of entrepreneurship. Both grandfather and father were small business owners, but, after witnessing the instability and uncertainty of self employment firsthand made Brittany shy away from entrepreneurship herself, at least at first.
Over time, and by allowing herself to following her curiosity and being willing to experiment and pivot in response to changing market conditions, Brittany was able to create a business that is as unique as she is, forming authentic connections in the often impersonal online world through her specialized marketing SEO strategy approach.
Brittany has not been diagnosed, but in this conversation, we highlight several of her traits that are very ADHD-ish. See how many you identify with, too.
5 Things You'll Learn in This Episode:
Ikigai + Market Demand: It's not enough to just be passionate! Learn why it's crucial to align your passion with market demand for true success, and how this intersection informs an effective marketing SEO strategy.
Optimizing Instead of Creating: Discover how tweaking and optimizing your existing digital profiles can be more beneficial—and less exhausting—than constantly creating new content. This efficient marketing SEO strategy approach is perfect for ADHD entrepreneurs who struggle with content overwhelm.
SEO as an Ecosystem: Britney deconstructs SEO into simple, actionable steps, turning what many consider a daunting task into a fun and easy process. Her marketing SEO strategy framework makes search optimization accessible for everyone, regardless of technical expertise.
Using Case Studies to Build Trust: Understand the power of client testimonials and case studies in building trust and expediting your clients' decision-making process. Brittany shows how this fits into a comprehensive marketing SEO strategy that converts visitors into clients.
Managing ADHD Tendencies for Business Success: Learn strategies for managing the flood of ideas and maintaining focus, a must-know for anyone entrepreneurial with ADHD tendencies. Discover how to implement a sustainable marketing SEO strategy without burning out.
Relatable Fact From Brittany's Journey: Did you know Brittany initially planned to stay far away from the entrepreneurial path, preferring stability? It took a persistent nudge from a retired businessman client to kickstart her journey into developing her unique marketing SEO strategy expertise!
Mentioned in this Episode:
Ikigai in Business
Wicked Peloton ride
Strengths Finder
Want More Brittany?
The Basic B Podcast with Brittany Herzberg
SEO & Grow, a Private Podcast
The Business Owners Guide to Blogging
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© 2025 ADHD-ish Podcast. Intro music by Ishan Dincer / Melody Loops / Outro music by Vladimir / Bobi Music / All rights reserved.
