Welcome to the ADHD-ish Blog
If you've ever Googled "why can't I just get my act together" at midnight, you're in the right place.
The ADHD-ish Blog is where business strategy meets brain science — written for entrepreneurs and small business owners who are tired of advice that wasn't designed for the way their minds actually work.
Whether you're officially diagnosed or just ADHD-adjacent, this is your no-fluff resource for building a business that works with your brain, not against it.
What You'll Find on the ADHD-ish Blog
Every blog is grounded in 20+ years of clinical experience and real-world business strategy — not toxic positivity and generic productivity hacks.
Browse the blog for episodes, frameworks, and straight-talk insights on focus, decision-making, pricing, boundaries, and everything else nobody warned you about when you started your business.
New to the ADHD-ish Blog? Start anywhere. That's kind of our thing.
Embracing our Flaws and Imperfections: The Surprising Secret to Small Business Ownership & Success
In a world where perfection is often praised, entrepreneur Mikey Schumacher is building a brand that finds power in the opposite. As the creator of But Cute, Mikey designs plush toys that celebrate anxiety, quirks, and emotional complexity—transforming insecurities into symbols of connection. On the ADHD-ish Podcast, he shares how his own struggles with anxiety, failed ventures, and creative detours led him to create a community where vulnerability is the foundation, not the flaw. With designs like the Anxious Moon Bunny and the Grumpy Croissant Crab, Mikey's message is clear: small business ownership doesn’t have to be perfect to be impactful. His journey reminds us that embracing our flaws might just be the most effective strategy for growth, belonging, and sustainable success.