Redesigning Your Business With ADHD in Mind
In this episode of the ADHD-ish™ Podcast, I sit down with my client Kim Van Lue, an executive development and organizational development coach, to explore her journey of relaunching her business with intention after coming to recognize her ADHD traits and their impact on how she works.
Over the course of six months, Kim and I transformed her approach to working together with clients—shifting from a "Swiss Army knife" generalist to a focused specialist, building sustainable accountability systems, and honoring her natural rhythms instead of fighting them.
Over the course of six months, Kim and I transformed her approach to working together with clients—shifting from a "Swiss Army knife" generalist to a focused specialist, building sustainable accountability systems, and honoring her natural rhythms instead of fighting them.
EPISODE HIGHLIGHTS & TIMESTAMPS:
[00:00] Intro & Kim's Background: Executive Development Work
[12:00] The Swiss Army Knife Problem: Why Generalists Can't Charge Premium Prices (The Niche Conversation)
[15:00] Four Tendencies Obliger Wiring: Building Accountability Systems That Actually Work
[21:30] Planned Pauses & Pivots: Restructuring Your Business Around Energetic Patterns (The 5th Pillar of the ADHD-ish Method)
[28:00] The 10-Year Planning Conversation That Changed Everything
[31:50] Moving Forward: Book, Speaking, Leadership Programs (Taking Steps Now)
[35:15] Advice for Listeners Standing Where Kim Was
THREE KEY TAKEAWAYS:
1. Niche Down, Even When It Feels Wrong: Kim went from offering many services to three core offers. It felt like leaving money on the table. Instead, it freed her to charge premium prices, attract better clients, and build a recognizable brand. This shift in working together with clients—being clear, specific, and focused—transformed her entire business strategy and her revenue.
2. Accept Your Wiring, Don't Fight It: As an Obliger with ADHD traits and justice sensitivity, Kim needs external accountability and clear boundaries. She stopped wrestling with who she isn't and built systems for who she actually is. This radical acceptance became the foundation for everything else—including how she structures working together with her clients and how she manages ADHD burnout.
3. Structure Your Business Around Energy Patterns, Not Just Targets Kim's energy dips in winter. Instead of pushing through, she restructured which offers she promotes seasonally. Result: a sustainable business that honors her natural rhythms. This is the 5th pillar of the ADHD-ish™ Method—Planned Pauses & Pivots—and it ensures she can keep working together with clients at her best, not her burned-out worst.
MENTIONED DURING THIS EPISODE:
Ep #267 ADHD & Justice Sensitivity: From Overwhelm to Advantage in Business
ABOUT TODAY’S GUEST, KIM VAN LUE
Executive development coach specializing in board/leadership diagnosis, executive transitions, and team development across higher ed and mid-sized organizations. Currently writing a book, building her speaking platform, and designing signature leadership programs.
CONNECT WITH KIM: Website | LinkedIn
YOUR ADHD-ish™ HOST, DIANN WINGERT
Diann Wingert, a former psychotherapist turned ADHD-informed business strategist, coach, works with neurodivergent entrepreneurs who want to build a stand-out, sought-after, profitable business based on their unique brilliance.
The 5th Pillar in The ADHD-ish™ Method coaching framework is: “Planned Pauses & Pivots” and it made all the difference in reimagining Kim’s business. Is it time to experience the ADHD-ish Method in YOUR business? The first step is scheduling a free consultation to see if we’re a fit. Click here to book yours now.
Kim's story is just one example of what's possible when you accept yourself unconditionally and redesign everything around that acceptance. Need other examples of what’s possible? Check out more Client Success Stories episodes.
WANT TO TRY ADHD-INFORMED BUSINESS COACHING FOR FREE ? Check out my digital clone, Di AI —personalized ADHD-informed business guidance on-demand.
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© 2026 ADHD-ish Podcast. Intro music by Ishan Dincer / Melody Loops / Outro music by Vladimir / Bobi Music / All rights reserved.
