Balancing Passion & Profit with Heather Zeitzwolfe

 

Many of us start out with one goal in mind - creating a business around something we are passionate about.  In fact “Follow your passion and build a business you love” is probably the most popular headline for a huge number of online business coaches nowadays.  It’s a very seductive promise and a glamorous fantasy, but it is simply not enough to keep your business boat afloat. 

Now, don’t get me wrong, passion is important, and maybe even...

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