Building Trust: A Guide to Authentic Email Marketing for Small Business Owners

As a small business owner, you know that connecting with your subscribers on a deeper level is the key to building lasting relationships. In this blog post, we'll be sharing the insights of Bev Feldman, an email marketing expert who has successfully aligned her strategy with her personal values to create genuine connections with her audience. Bev's passion for helping entrepreneurs translate their core beliefs into their marketing tactics makes her an invaluable resource for small business...

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The Experts Dilemma: How to Effectively Market Your Expertise Online

If you're an entrepreneur wondering how to convey your expertise confidently and compellingly in the online marketplace, you'll want to keep reading. In this post, my podcast guest, Dr. Michelle Mazur is an expert on experts and a brilliant mind when it comes to marketing and messaging for entrepreneurs. With her extensive experience and knowledge, Michelle has become a go-to authority for helping business owners navigate the tricky world of online marketing. She's also the creator of the...

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Transform Your Identity as a High Achiever: 6 Essential Steps to Writing a Book

Are you a high achiever looking to transform your identity? Writing a book is a great way to do just that.  In this blog, I share the highlights from my conversation with Kim O'Hara who will discuss her experience of transitioning to book coaching and how writing a book can help you achieve greater visibility, credibility, and authority. She'll share her own personal journey of what it was like to write a book, especially the challenge of "letting go" of what she thought her book...

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